Looking back, I guess I used to play-act all the time. For one thing, it meant I could live in a more interesting world than the one around me. We needed an upgrade, and we quickly began searching for a digital partner that could help us build a more functional, user-friendly site.
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From the dress you’re wearing to the smartphone you’re holding, it’s design. If you think good design is expensive, you should look at the cost of bad design.